Dynamic Ad Insertion
Today our Ad Insertion application has exited beta status and has become available to all tenants.
Here are all the new features available :
Ad Server sourceIt is now possible to create, edit, update
and delete an Ad Server source, which points to the URL of a server that
complies with the VAST or VMAP protocols and allows defining the query
parameters that are added to the request.
Asset catalog sourceThis new source allows specifying the path
of a catalog of VOD assets on your origin server. You also need to provide the
URL of a sample asset, so that our platform can check that it can access it,
and allow you to preview the service.
Live ad replacementBroadpeak.io can replace ads in a live DASH
or HLS source. Your source must contain SCTE-35 markers to signal the ad
placement opportunities. Broadpeak.io will contact your ad server to determine
which ads to insert depending on the context and will replace the existing
content by these ads.
Gap fillerWhen defining a live ad replacement
service, you can select a VOD asset that broadpeak.io will insert at the end of
an ad slot, if the ads provided by the ad server do not fill entirely the slot.
Live pre-rollBroadpeak.io can insert ads at the
beginning (pre-roll) of a live session.
VOD ad insertionBroadpeak.io can insert ads at the
beginning (pre-roll), in the middle (mid-roll) or at the end (post-roll) of a
VOD asset. You need to define an ad insertion service that uses an asset
catalog source and use an ad server that tells broadpeak.io where the ads must
be inserted by using the appropriate VAST or VMAP protocol.
Ad transcodingIn case your ad server provides ads in the
mp4 format, broadpeak.io will need to transcode them in a format that is
compatible with your live and VOD sources. You will need to contact us so that
we can define a transcoding profile for you and make it available to your
services. Once provisioned you will find it in Account Settings / Transcoding profiles
and you will be able to use it in your service by selecting it in the service
creation or update page. Since transcoding can take a bit of time, the first
end-user requests that use a new ad will receive the live or VOD content unchanged.
Once the ad has been transcoded, it will be inserted into your service.